Simone Mantovani's profile

D&AD 2014 - Like Grandma Said

Like Grandma Said
Not just detergent bottles, but brand-new items and accessories for everyday home life. 
Our grannies used to do this.
They were able to obtain what they needed out of what they had used.
Maybe they just wanted to save money, but you can save our planet too.

 
Three out of one
Each container has a blue area where you find the product information, and some opal white areas, which are the objects you can detach and reuse.
The product is kept in a thin bag inside the packaging, so it won’t leak out.
Thanks to this, plastic waste is greatly reduced: the bag and the blue part.
This is just an example of what the idea is about. By buying this Domestos bottle you will also have three useful items for your everyday life.

Submitted project for the D&AD NEW BLOOD AWARDS 2014.
According to this, it will be possible to obtain brand-new items for your everyday life simply by purchasing one of the Domestos detergent bottles.
The objects will be opal white and they'll be removable from the container thanks to a simple pressure, due to a very thin plastic bag secured to the neck of the bottle, which contains the liquid.
D&AD 2014 - Like Grandma Said
Published:

D&AD 2014 - Like Grandma Said

Submitted project for the D&AD NEW BLOOD AWARDS 2014. According to this, it will be possible to obtain brand-new items for your everyday life sim Read More

Published: